Video Notes
Triumph of the Nerds 3

Video Summary - Triumph of the Nerds
"Great Artists Steal"
GUI (Graphical User Interface) Inception....
Xerox and the First GUI's
PARC Research established in XEROX in mid-70's.
Vision of the new office, anticipating loss of copy market.
Developed:
Object Oriented Program Development Concepts
Networking of Desktop Computers
Graphical User Interface
GUI (Graphical User Interface) Inception....
Xerox and the First GUI's....continued
Upper management of XEROX did not grasp the revolutionary ideas
or opportunity and did not pursue the concepts.
Steve Jobs from APPLE visits and is captivated by the concept of the
Graphical Interface.
GUI (Graphical User Interface) Inception....
APPLE and the GUI....post APPLE II
Introduced the APPLE LISA as next generation of APPLE II. Large
failure because of the lack of applications software.
Jobs assumes the lead role in Macintosh development with the concept
of a GUI as a driving force.
GUI (Graphical User Interface) Inception....
APPLE and the GUI....post APPLE II
The Macintosh is announced in 1984 and is the first mass marketed pc
with a graphical user interface, but suffered from the same
problem as the Lisa... no applications software.
Jobs pursues the purchase of 20% of a new technology company called
ADOBE, who had developed the software to drive printers for output
of scalable fonts....WYSIWYG.
GUI (Graphical User Interface) Inception....
APPLE and the GUI....post APPLE II
The "Killer App" arrives for the Macintosh...it is called Desktop
Publishing.
These developments happen too late...APPLE is an also-ran.
GUI (Graphical User Interface)....enter Microsoft
Microsoft and Gates pursue the GUI
In mid-80's, Microsoft and IBM are developing OS/2 for IBM.
Microsoft, in parallel, is pursuing more "life" for DOS by developing a
GUI called WINDOWS.
Apple sues Microsoft over "look and feel" rights of an interface.
This is a five year court battle. Microsoft wins.
GUI (Graphical User Interface)....enter Microsoft
Microsoft and Gates pursue the GUI
Windows is launched in 1990 and is a smashing success. OS/2 from
IBM has a small market share.
In one year, Windows surpass the 5 year Macintosh sales
In the Future....?
Oracle, IBM, and others:
Internet workstation to rival standard PC
Intersystems interconnectivity
Larry Ellison of Oracle believe in the future of the internet.
Does not like the pc...loves the concept of the internet.